J'Net Nguyen

J'Net Nguyen is a social impact strategist and qualitative researcher based in Los Angeles. She is the founder of FriendsHAUS, a private advisory that helps gay men build friendship and belonging, and works with companies on community and retention for relocating LGBTQ+ talent. She has organized events and campaigns in support of LGBTQ+ rights throughout her career.

As Social Impact Lead and Senior Education Fellow at the USC Annenberg Innovation Lab, she worked on a Gates Foundation–funded initiative to increase Gen Z civic participation, developed young voter outreach in partnership with DoSomething and Define American, and led programming that reached thousands of at-risk students across Los Angeles County. She has also designed voter mobilization strategies for the presidential and U.S. Senate races, including celebrity-driven media and digital campaigns.

Her research background is in qualitative methods. She has led ethnographic immersions, in-depth interviews, and trend analysis for Fortune 500 brands, universities, and technology startups across multiple U.S. markets.

She has served on the Board of Directors of Assistance League of Los Angeles, a century-old nonprofit, since 2020, contributing to fundraising and governance. She holds an M.A. in Communications Management from the University of Southern California, where she has been a guest lecturer since 2016.