As COO of the World NGO Day Global Council, the principal governance and visionary body behind one of the world’s most recognized international awarness days and civil society movements – World NGO Day, celebrated on February 27 in over 145 countries – Vinícius leads the Council’s strategies. Previously, as Head of Initiatives of the Global Council, he was the driving force behind the modernization of the “World NGO Day – February 27” global brand identity, including the development of a new Brand Book for the international day, as well as the strategic advisory and development of the new global website, positioning the brand for its next phase of global expansion from 2026 onward.

His operational capabilities span the full marketing lifecycle: from brand conception and content strategy to social media architecture, graphic design, video editing, editorial planning, and AI-driven production workflows. This combination of creative vision and technical execution makes Vinícius a uniquely valuable asset in environments where innovation, global reach, and brand coherence are mission-critical.

He is also the author of O Segredo do Anonimato / The Secret of Anonymity (Viseu Publishing, 2025), a work reflecting his commitment to sustainable marketing principles and purposeful, long-term brand thinking.